Highlights

What is Digital Marketing?

Marketing Land is the best way to be updated about the latest Digital Marketing trends.

What is Inbound Marketing?

Engage is an extremely valid website about Digital Marketing. This article about How we create high performance onboarding user journeys gives a deep analysis on how to focus on the customer journey through the buying process.

Own Your Personal Brand by Jenni Flinders for TEDxBellevueCollege

The SEO Process

Latest Posts

Email marketing: What to do and what to avoid

Email marketing can be one of the most effective tools in digital marketing, but it has to be done correctly, focusing on some key elements and practices, and avoiding others. In this report, I will focus on 5 great email marketing practices and 3 mistakes to avoid. Create a solid contact list The first thing…

by Giulia Lenti

Content Marketing

Hello everyone and welcome back,today I’m going to talk about three examples of content marketing that’s perfect for the travel industry. Rough guides podcast is a great example of content marketing. Podcasts are quite new and not many companies focus on their great potential. First of all podcasts move in a less competitive environment, which…

by Giulia Lenti

Personal Branding

Personal branding is a marketing strategy that focuses on creating a strong and clear set of values around one person. The best way to achieve it is to have a clear idea of what your key message is going to be, and for it to be close to your truer self (Chan, 2018). People understand…

by Giulia Lenti

Inbound Marketing Analysis and Comparison

Pandan Thai Kitchen (restaurant)https://pandanthai.kitchen/ It has a strong SEO, the website is easy to navigate and it has easy access to the main information that customers will be looking for. They do not offer a good variety of content, and Social Networks use and interactions could be improved. Curtis + Staub Golders Green (gym)https://curtisandstaub.org/goldersgreen/ The…

by Giulia Lenti

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